12 Reliable Online Shoes Shopping Websites in Turkey

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This guide will cover 12 online shoe shopping websites in Turkey and Turkish shoe brands.

As a Turkish local and a fashion expert, I will review each Turkish shoe brand and online website for shoe shopping in Turkey.

I only listed the websites that I know are reliable. I used all these websites at least once in my lifetime.

But without further ado, let me give MY SHORT ANSWER. You can also find a more detailed review of each website further down in this article.

Online shopping websites with a massive collection of shoes are Trendyol, N11, Ciceksepeti, Amazon, Boyner, and Hepsiburada. They are all Internet marketplaces where you can find many shoe brands. 

Trendyol is the women’s favorite for shoes among these shopping websites. Trendyol lists most of the well-known brands, has good customer relations, and an easy product return policy. 

Flo and Deichman are the two biggest shoe retail chains in Turkey. These retail shoe stores offer many well-known brands with budget prices.

Derimod and Divarese offer high-quality shoes and are very well-known shoe brands in Turkey. 

Tozlu is an online website that sells shoes with no brand. Tozlu delivers to all countries, and they provide a unique opportunity for wholesale or dropshipping of shoe products.

Lastly, there’s Etsy. If you are looking for something handmade, unique, or vintage, you should check Etsy. But, it is expensive compared to Turkish prices, and you must pay for international orders shipping.

1. Trendyol

Known for: Widest product range of products for shoes, biggest Turkish online shopping website.

If you want to buy shoes of any kind, I recommend Trendyol. Trendyol is the most popular and well-known shopping website in Turkey. 

Trendyol has the most shoe variety among other Turkish online shopping websites. When writing this post, I checked Trendyol’s shoe inventory, and Trendyol had nearly a million types of shoes on sale.

I mostly use Trendyol, but I did not want to limit this post only to my experience.

When preparing this review, I also asked at least 50 Turkish women around me for their experiences. Nearly all of them stated that they shop from Trendyol.

The most significant advantage of Trendyol is its customer service. All the people that I asked said that;

  • Trendyol provides the easiest-to-reach customer service.
  • They love the simple and easy return policy. You can return any products that you do not like.

Trendyol recently opened a multilanguage website (including English and German languages).

Click to check Trendyol‘s online shop and official website.

2. N11

Known For: Diverse collection of shoes

Since 2013, N11 has been one of the industry leaders in online shopping websites.

N11 has a wide variety of shoes, and you can find more than 400,000 shoes for women, men, and children listed on this website. 

I usually buy my hardware products from N11, and I haven’t had any problems so far.

Still, I would say the other competing websites have a better user experience. Also, check the vendor score before you finish your shopping.

Click to check N11‘s online shop and official website.

3. Ciceksepeti

Known for: Shoes, Watches, Accessories, flowers, and gifts

Ciceksepeti has a wide selection of shoes. You can find many options for both women’s and men’s shoes.

Before Trendyol, I used Ciceksepeti for most of the fashion products I bought as gifts.

If you wish to buy anything as a gift, you should check this website. Ciceksepeti was created for unique gift items. Ciceksepeti resembles Etsy in some ways.

Click to check Ciceksepeti‘s online shop and official website.

4. Amazon Turkey

Known for: Amazon’s international reputation

Amazon is one of the best in the world. Yet, Amazon Turkey is a newcomer in Turkey.

Amazon Turkey is becoming a vast online marketplace with a good variety of shoes. When writing this post, there were 100,000 shoes listed on this website.

Although my personal favorite when buying Turkish clothes online is Trendyol, Amazon is a fierce competitor.

The best part of Amazon Turkey is its easiest signup process.

You can log in with the same credentials if you have a membership from any other Amazon website.

Click to check Amazon Turkey‘s online shop and official website.

5. Hepsiburada

Known for: 2nd biggest online shopping website in Turkey

Hepsiburada has long been a well-known shopping website in Turkey since 1998. This website contains more than 30 million products.

Hepsiburada is older than other shopping websites on this list. They have a massive variety of shoes like Trendyol. Yet, I personally do not like how they handle their sellers and customers.

Hepsiburada also delivers products purchased within the day in some provinces. 

Click to check Hepsiburada’s online shop and official website.

6. Boyner

Known for: Accessories, limited variety but above average quality items.

Boyner is a well-known and established website and also a fashion company that directly sells its brands and many other famous brands.

Boyner’s website has a limited but good selection of shoes.

Boyner is also the distributor of many famous international brands in Turkey, like Tommy Hilfiger and Pierre Cardin.

You do not need to check the seller’s score on this shopping website. The products listed are all selected and sold by Boyner directly. 

Click to check Boyner’s online shop and official website.

7. Derimod

Known For: It is one of the best in leather boots, bags, shoes, and other leather products.

Turkey is one of the world’s leading producers of leather fashion, and Derimod is the leading Turkish brand and retail chain in the leather fashion category.

Derimod offers top-quality products and shoes. Derimod also has 110 retail stores in Turkey. 

I love and use their shoes frequently. Their shoes are very durable, and Derimod also offers casual designs as well as formal leather shoe designs.

Click to check Derimod‘s online shop and official website.

8. Divarese

Known For: High-quality casual and formal shoes.

Divarese started as an Italian shoe brand and became a Turkish brand in 2010. Derimod offers top-quality shoes with a wide range collection.

Besides casual shoes, George Hogg’s shoes produced by Divarese are one of the best examples of English Oxford-style shoes.

A pair of classical George Hogg shoes require 50 hours of handwork to finish, and as a regular user, I can attest that they are very durable.

Click to check Divarese‘s online shop and official website.

9. Flo

Known For: Biggest shoe retail chain in Turkey

Flo is the leading retail store chain in shoes, with 500 retail stores in Turkey as well as 100 stores in 21 different countries.

Their online store offers a wide selection of their own products, ranging from sports shoes to formal wear. Being a local brand, Flo offers relatively lower prices without compromising on quality.

Besides selling Flo-branded shoes, Flo acts like a retail store and sells many known brands like Lumberjack, Nike, Adidas, Puma, and Kinetix.

Click to check Flo‘s online shop and official website.

10. Deichmann

Known For: Biggest shoe retail chain in Europe

Deichmann is the leading retail shoe chain in Europe and the US, with more than 4,000 stores. 

The retail chain is a budget solution for your shoe-shopping needs, and Deichmann also has a reliable online shopping website.

In Deichmann’s stores, you can find many German shoe brands like Nike, Adidas, Fila, and Puma.

Click to check Deichmann‘s online shop and official website.

11. Etsy

Known For: Unique or custom, handmade, and vintage shoe collection

I love browsing this website, so I added it to my list even though Etsy is not a Turkish website.

Etsy has a unique handmade and vintage shoe collection from designers all over the world. Yet, there are many talented Turkish designers who also sell their designs on Etsy.

Still, Etsy can be expensive when compared with Turkish prices. Also, shipping to Turkey creates an extra cost, but sometimes it’s worth it, isn’t it 🙂

If you want something unique and handmade, you should check Etsy‘s online shop and official website.

12. Tozlu

Known For: Cheap shoes and clothing with no brand.

Tozlu’s shopping website was created in 2001. Tozlu has a policy of selling no-brand products and is known to provide the cheapest products.

Tozlu delivers to all countries. One of my friends is using Tozlu’s delivery system for dropshipping. He loves the balance of quality and price of Tozlu’s products.

You should check Tozlu if you are looking for a unique opportunity for wholesale or dropshipping of shoe products.

Click to check Tozlu’s online shop and official website.

Where to Buy Cheap Shoes in Istanbul?

From high-end designer boutiques to bustling bazaars, Istanbul offers a shopping experience unlike any other.

For affordable yet stylish shoes, Istanbul has several spots worth exploring.

You can buy cheap shoes in the Sultanahmet area in Istanbul. Most shoe vendors are located around the Grand Bazaar, Mahmutpaşa Bazaar, and Tahtakale districts.

Osmanbey and Kadıköy also have a few wholesale shoe vendors.

Most shoe vendors and manufacturers have showrooms displaying their products. You can buy for yourself or buy with a steep discount if you buy in bulk.

Are Shoes Made in Turkey Good?

With a long-standing tradition of leatherwork and shoe manufacturing, shoes made in Turkey are generally known for their high-quality leather and craftsmanship.

In particular, leather shoes made in Turkey are known for high durability, comfort, and style.

Photo of author


Efe Genit

Efe Genit is a third-generation fashion entrepreneur. For Efe fashion is more than clothing, it is his lifelong passion. He shares insights on timeless elegance, contemporary trends, and everything in between.

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